DRS & Associates

Marketing Intelligence

Take a look at today’s hot headlines from around the Internet:

Ad Age Headlines

CMOS With Skin in the Game Tell Us How They Spent Their Super Bowl With millions of ad dollars on the line, we had to ask, "Is it any fun at all to be a marketer in the Super Bowl?" The answer is, "Yes, as long as you can multitask."
Instant Replay: See All the Super Bowl Spots Again and Again Ad Age has gathered all of the Super Bowl spots that ran nationally during the game in one place.
Ford, Chevy Trade Barbs Over Silverado Super Bowl Ad A snit developed today between the two brands over a Super Bowl ad for the Chevrolet Silverado pickup that shows a group of Silverado owners surviving the cataclysm supposedly predicted by Mayan culture for 2012.

Kitchen And Bath Business

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Search Engine News

When Is the Super Bowl Start Time? The NFL Finally Gets It Right Super Bowl 46 kicks off on February 5, 2012 at 6:30pm EST on NBC. Amazingly enough, I found this information by searching on Google and clicking on the second result: nfl.com. Amazing because every year, football fans flock to search engines searching for…
Google’s January Search Update: Panda In The Pipelines, Fresher Results, Date Detection & More It’s the first Friday of the month, and that seems to be when Google has decided to push out its monthly update of search tweaks from the prior month. The January update is out and it contains a few interesting nuggets. Panda In The Pipelines There&…
SearchCap: The Day In Search, February 3, 2012 Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 Common Tracking Problems: How To Troubleshoot & Fix Them I spend a lot of time trying to figure out exactly wha…