DRS & Associates

Marketing Intelligence

Take a look at today’s hot headlines from around the Internet:

Ad Age Headlines

Matias Palm-Jensen Quits Isobar's Swedish Agency Farfar LONDON (AdAge.com) -- In a big week for agency departures in Europe, Matias Palm-Jensen, creative heavyweight and founder of Swedish digital agency Farfar, quit the agency, a cornerstone of Aegis Group's Isobar digital network. Separately, the core U...
Dobrow Checks the Pulse of 'Saturday Night Live' It's not that the 2009-2010 iteration of "Saturday Night Live" isn't funny, but what "SNL" has lost is its sense of immediacy. Prior to the viral-videos-gone-wild era, you lived in fear of missing a Moment-With-A-Capital-&quo...
Pepsi's World Cup Campaign Infiltrates Viral Chart NEW YORK (AdAge.com) -- Coke may be the official sponsor of the FIFA World Cup in South Africa, but Pepsi's 2.5-minute "Oh Africa" is the first World Cup ad to make the viral chart, and portends well for Pepsi's revamped social-media s...

Kitchen And Bath Business

Laufen Appoints a New Executive Director Attempting to establish a firmer foothold in markets outside Europe, Laufen has announced Mike Teresso as the executive director of North America. In his new position, he will be responsible for further developing the Laufen brand, as well as building the...
iPhone App Gives You Color On-the-Go Want color on the go? Responding to the way designers work today, Pantone has introduced the myPANTONE iPhone application, which gives access to the company's entire color library.
Artisan Group's Giving Away Granite Countertops! Why not get your new countertop for free? Artisan Group is giving away a granite countertop to the winner of the "Holiday Giveaway" in Every Day with Rachael Ray magazine.

Search Engine News

SPONSOR MESSAGE: Are You Serving the Same Web Content to Everyone? Using Segmentation to Retain and Attract Different Audiences This webinar and guide covers: A formula for Web site conversion The four main psychographics to use to begin segmentation How Digg appeals differently to segments to keep visitors coming back to their site Download Now *** Read the full post by cli...
Google Goes Live With “In-Stock, Nearby” Mobile Shopping In the range of thigs discussed at Google’s Search Evolution event in December Engineering VP Vic Gundotra demonstrated mobile shopping with real-time inventory information.  Now Google has announced that product is live. Google is working with a li...
Google Is Bing’s 4th Largest Referring Source What sites send Bing the most traffic? Here’s a surprise. According to Hitwise, Google is Bing’s fourth largest referring source. Below are the top five sites that drive traffic to Bing, or “upstream” to Bing, as Hitwise calls it: ...

1% For The Planet

1% on the road (1% staff, artists, and friends after Madi Diaz’s Sundance performance.  Front: K.S. Rhoads, Melody Grote, Madi Diaz, Kyle Ryan, Erin McCarley, Sue Devine Back: Terry Kellogg, Susan Comfort, Grace Kronenberg, Lisa Pike Sheehy, Jake Whitcomb) After a...
1% for Haiti In conjunction with the food crops that will sprout resultant of Plant With Purpose’s efforts, Trees, Water & People, is providing Haitians with a more sustainable tool to cook these foods!  For but $20, Trees, Water & People is offering a fuel-ef...
Announcing the 1% music badge To support the recent launch of the 1% all-digital album, we just released this web badge (above) to make it easy to share the album online. The badge is a new way for the extended 1% community — from 1% album lovers, to member companies, to 1% envi...